Designer Watches

Posts Tagged ‘Motor Sports’

MotoGP World Champion 2006 Nicky Hayden with his Tissot MotoGP

Tissot is holding an exclusive exhibition in Geneva, depicting the watch company’s longtime affiliation and love for motor sport and motor racing. The exhibition showcases various forms of multimedia exhibits, guiding the visitor through a nostalgic journey of Tissot’s appreciation and passion for the motor sport industry.

Today, Tissot is one of the world’s leading watch brands. With headquarters in Le Locle, Switzerland, the company has over 16,000 branches in 150 countries worldwide. Tissot was an innovator in many areas, like being the first to mass-produce pocket watches and manufacturing the first watch with the two time zone feature.

However, throughout the years of change and invention, development, designing and redesigning, a thread of unwavering support to the sport car industry is tightly woven. It is therefore, with little surprise that this company serves as the Official Timekeeper to some of the world’s most well known motor sport, most notably the MotoGP World Championship.

The exhibition features many Tissot memories, brought together to form a historical museum about this company’s rise to one of the greatest in watch making. From impressive advertising banners to professional drivers explaining what they like about Tissot, the exhibition is full and rich in content as it is in presentation and excitement.